Why are Birthdays So Important?
Posted by: Barbara Duran on: 06/29/2010
Are you happy when it’s your birthday?
Why do we celebrate Birthdays and why is it so important to us?
Birthdays are celebrated everyday and everywhere. From China to North America, birthdays are milestones that are celebrated in everyone’s life. While the festivities are different, the events and reasons to celebrate them are the same across all cultures. A birthday carries many unspoken societal norms.
For example, in the U.S. when you turn 18, there is an expectation to start living on your own or go to college. In contrast, in Hispanic cultures 18th birthdays are not a big deal. If you are a Hispanic female at 15, you celebrate “Quinceanera”, and in the U.S. you have to wait one more year to celebrate your “Sweet Sixteen”.
Birthdays are the beginning and the end of personal rights and privileges. As you get older you gain the right to vote, to enlist in the military, to consume alcohol or to smoke. But as we continue to age, we start losing opportunities as well.
IN THE PUBLIC EYE
Birthdays are a public declaration of a new phase in your life. From childhood to adulthood, every time we reach one of the milestones, the expected behavior from that individual changes. With age comes new roles and norms. These changes include how to behave in public, how to dress, and how to talk. How many times have you heard someone say, “She’s too old to wear that!” or “She’s too young to wear that!”
Our birthdays are a validation of our identity and existence. Directly or indirectly, we evaluate ourselves against our life plan. How many times have you said to yourself, “At this age I will be married” or “at this age I will be ready for retirement”. Birthdays make us think, who are we? and where am I in my life?
We only have a limited number of birthdays in our lifetime and so we should always celebrate them to the fullest. Be sure to acknowledge those special people in your life when their birthday comes around each year. A heartfelt card or a personal phone call is the best way to show someone that you are thinking about them on their special day.
7 Reasons to send Handwritten Direct Mail Campaigns
Posted by: Barbara Duran on: 06/22/2010
When was the last time you received a hand addressed envelope? Whether you receive a hand addressed envelope, a handwritten card or a letter with handwriting inside, genuine handwriting is a rare and precious find in most mail boxes, which makes it a wildly effective marketing tool.
There is a lot of marketing noise out there, making it a challenge to effectively reach your target audience. They are inundated by e-mails, voicemails, podcasts, blogs, TV ads, radio ads, print ads, and other messages. So, how do you stand out? How do you make yourself, your organization, or your services memorable?
If you want to capture attention, build customer loyalty and improve your return on investment, consider adding handwritten mail campaigns to your marketing mix. Here are seven reasons why you should use real handwriting to reach your customers:
1. Keep Your Message Out of the Trash – If you send out any mailings, you likely spend a lot of time crafting the perfect message. Yet, if your mailings wind up in the trash can before being opened, your letter is useless. To increase the chances of your envelopes being opened, try hand addressing the outside envelope. Since real handwriting is rare in our digital age, handwritten envelopes capture the attention of your audience and increase the odds of your mail being opened by 300% or more.
2. Tell Your Audience they’re Important – When you pull a handwritten card out of your mailbox, it’s impossible not to think “Wow, this person must really like me!” That hand addressed envelope is likely the first piece of mail you’ll open. Real handwriting will let your audience know that they are important to you. Rather than simply laser printing their name from a database, real handwriting shows that you took the time to pick up a pen and write their personal information. Using a business tool like Send Out Cards can be a time saver when it comes to sending out real greeting cards to your audience.
3. Go beyond Your Customers’ Expectations – Most people have heard the legendary story of how Nordstrom department store allowed a customer to return snow tires even though the store didn’t sell tires. According to the tale, since the Nordstrom return policy was so customer friendly, the sales associate chose to accept another company’s merchandise before turning away a loyal customer. Whether the story is true or not, it goes without saying that Nordstrom has built its reputation by going above and beyond what their customers expect of them and providing top-notch service.
Genuine handwritten mailings are not only an unexpected surprise for your customers, but they show that you value them. Chances are your competitors aren’t using real handwriting in their marketing. While others are relying on email or bulk mail, you can send a warmer and more personal handwritten message to your audience.
4. Use Your Marketing Dollars Wisely – There are endless ways for us to spend our marketing dollars. The challenge is in finding the right marketing mix that brings results without breaking your budget. A handwritten mailing is an effective tool for any marketing plan. Since real handwritten mail can dramatically improve your chances of being opened and read, your direct mail response rates will be significantly higher. Higher responses mean higher return on investment. A great, innovative service called Send Out Cards can help you create custom cards that include your own handwriting font and signature.
5. Be Memorable During Holidays & Special Occasions – Isn’t it fun to receive a hand addressed birthday card in the mail? The minute you see that envelope, you know the card is especially for you. Chances are your customers feel the same way. Special occasions are an ideal time to connect with your audience. If you keep track of your customers’ birthdays or anniversaries, consider sending them hand addressed cards. Or, perhaps it has been a year since a customer last used your services. Why not send them a hand-written reminder card? In addition to personal occasions, holidays such as Thanksgiving, Christmas, Valentine’s Day and Fourth of July are ideal times to send hand addressed greetings. It is often the personal touches that separate you from your competitors. People like to know that they are more than just another name in your customer database.
6. Send a Sincere Thank You - Many of us remember our parents forcing a pen and card into our hands and demanding that we send handwritten Thank You cards to relatives after receiving a gift. Why? Because it was (and still is) the proper and polite thing to do. Why should the rules be any different in business? When your customers give you the gift of their business or time, they deserve a handwritten Thank You in return. One of the most effective ways to encourage loyalty from your customers (and repeat business) is to say “Thank You.” A hand addressed Thank You card demonstrates that you care about your customers.
7. Add a Powerful Punch to Your Messages – You can spend weeks trying to write the perfect letter for your audience. But your efforts will go to waste if your call-to-action goes unnoticed. Not only does your letter need to be well written, but most of all, it needs to be read. Real handwriting draws your readers’ eyes to your mailing’s most crucial points. Not only does handwriting look different from the printed text in your letter (thus, catching their attention), but it also adds an unexpected human touch. Handwrite your postscript message or underline key points in your letter with an ink pen. Handwriting can guarantee that your readers won’t miss the most important part of your message.
The next time you want to effectively reach your customers, send them a handwritten mailing. Real handwriting is more personal and eye-catching than bulk mail or electronic marketing, and can dramatically improve the success of your marketing efforts.
The Essentials of Greeting Cards for your Business
Posted by: Barbara Duran on: 06/06/2010
Marketing a small business is not limited to newspaper ads, TV and radio commercials or yellow pages anymore. You now have various options that you wouldn’t have thought possible several years ago.
Using greeting cards to market a business is common nowadays. These printed cards are proven effective in securing business relationship as well as generate sales. Unlike sales letters, greeting cards are appreciated and have less chance of ending up in the trash bins. Here are essential points on why greeting cards can be your business’ best friend:
• They create loyalty. A company that shows appreciation for their clients is likely to have better business relationships in the long run. The buying public love to feel that they are being appreciated for their loyalty. Show them that you do thank them for choosing you to provide the product or service they need by sending thank you cards. Sending cards have long been use to connect to friends and love ones who are miles away. For your business, these cards would serve as your bridge in connecting with your clients and telling them “hey, we care!”
• It’s easy to send them any time of the year. Another advantage of using greeting cards is that you don’t even need special occasions to send them. You can send your cards any time of the year that you want. The can just be thank you cards or cards letting your clients know that they are free to contact you with any problems or questions they may have with regards to your product or service. Perhaps you just want to treat them like a good friend. Sending cards is just so versatile.
• You can personalize them. It would be easy to have your cards printed but exerting some efforts by handwriting a note of thanks would be much appreciated by your clients. It will make them realize that you are sincere. Thus, strengthening your relationship with them. You can also include a personal message about the recent product or service that you are promoting. Tell them that you want them to experience what you have to offer and any help that you can give them.
• However, they’re not all about offers. Sending cards doesn’t always mean you also send them your latest offers. It’s fine to tell them about your special promos but just be subtle. Otherwise, they’d think you’re just after the sales that you can get from them. You don’t even need to stamp your brand on the cards. These people probably already have you “bookmarked” on their minds for being thoughtful and appreciative.
Send your clients real greeting cards. Cards that say thank you, greet them on their special days or the holidays – not cards that are pretending to greet but actually sell products. Appreciate that they have entrusted their needs and wants to what your business has to offer. And don’t just send lousy or cheap looking cards. Using a service like Send Out Cards can make it easy and affordable for you to send real, high quality cards on an ongoing basis to your customers to keep your business “top of mind” so that they will entrust their loyalty to you!
Developing Quality Marketing Materials on a Budget (pt. 2)
Posted by: Barbara Duran on: 06/01/2010
Have A Materials Strategy
Now you have done all the homework it’s time to consider which advertising channel, or medium, is best for your type of business or for the particular promotion you have in mind. For example, classified ads fuel some businesses while others use flyer distribution effectively.
For restaurants, local newspaper ads are effective because most restaurant patrons live within a three to five mile radius. Local shops find success with coupon advertising in community mail packs or on the back of supermarket receipts. And there’s no need to send out expensive brochures if a flyer will serve the purpose instead. You may find that keeping persistent, low-key contact with your customers, using inexpensive materials, will give you just as good a result as a single campaign that features a glossy brochure. A clear promotional and materials strategy will help you avoid making false economies. For example, advertising luxury goods on cheap materials could send the wrong message.
Choose Your Materials
Once you have your overall strategy worked out, you can think about ways to cut costs on specific materials. Lets consider for the remainder of this article some of the range of low-cost materials that could be used in your business, such as flyers, hand-outs, business cards, faxes, emails, postcards, and giveaways such as mugs, buttons, pens, or ornaments, and how you can use them most effectively.
The Versatile Flyer
A flyer can be a very effective and versatile low-cost marketing tool.
You can include them with orders and invoices, pop them into bags at the cash register, hand them out in shopping malls or include them in correspondence to other parts of your supply chain, such as your distributors.
You do not have to hand them all out yourself, as you can enter into barter agreements with other businesses, where you agree to hand out flyers for each other.
Creating A Flyer
When creating a flyer, use a page-sized piece of paper. One colour may do, as nobody expects a flyer to have high design quality. But you should try to feature a picture or graphic that grabs attention and match it with a catchy headline that offers something to the customer.
Many flyers advertise special offers, but you can also design a flyer to give a standard snapshot of your business. This type of flyer could include a checklist of your services and main selling points.
Design For Content
Remember that nobody is going to sit down and study it, so your main message should be included in the headline, which can shout out the most attractive benefit of your product or service.
The headline can be followed by captions or tags that signal other benefits. You may include some detailed text for customers really interested in reading on. You might also consider including some customer testimonials.
If you do not have a communications specialist on your team, you may also want to get a professional copywriter to cast an eye over your copy. They should be able to find more direct and effective ways of getting your message across.
Don’t rely only on your own judgment when creating flyers or any other marketing publications. Brainstorm issues with your team at two or three stages during development and seek comments on ‘prototype’ publications before commissioning a print run.
Design For Appearance
Pay attention to the look of the flyer.
It shouldn’t look cramped, so include plenty of space around your text. The text of the flyer should not look too ‘busy’. It should use no more than a couple of font styles, for example, and they should generally be of the plain variety.
Be sparing in your use of bold type and don’t use whole lines or words in italics or upper case, as this is hard to read. It’s generally better to address readers as ‘you’ and use simple, direct language, keeping sentences to an average of no more than 15 words.
Illustrations add a huge visual attractiveness to marketing materials but the costs involved in a special photo shoot are likely to put this option out of consideration. Fortunately these days it is relatively easy and inexpensive to create graphics of good quality.
If you can take a reasonable photo upload digital images from your digital camera. Lower quality images may be fine for a flyer, which is likely to be printed on lower quality paper, which shows limited detail.
Or, if you do want a more high-end image you could consider using a stock photo. These are obtainable from many agencies these days, often as easily obtained as downloading over the Internet from the supplier.
You may be able to use your own computer to make a high resolution master copy that a printer can work from. If you can afford to pay a graphic designer, you can supply them with a digital document and let them generate layout options.
(Stay tuned for part 3)
The Best Kept Secret in Direct Mail
Posted by: Barbara Duran on: 05/26/2010
The most important ingredient in a successful direct mail campaign is repetition. If your audience sees your message enough times, they will begin to remember you and associate you with the business you’re in.
But there’s another reason repetition is important: most direct mail pieces end up in the garbage before they’re even looked at. So if you send your marketing message enough times, you will eventually get noticed by everybody.
Getting noticed is the hardest part. A strategy to actually get noticed is the most valuable thing you can harness in a direct mail campaign and this article will outline one of the best kept secrets; a secret you can use immediately in your own business. Keep in mind that just getting noticed is the primary objective behind direct mail.
You’ve undoubtedly noticed a wide variety of approaches, just by looking in your mail slot. Companies print information on the outside of the envelopes, trying to entice you to open it up and read the contents. Messages are printed in bright colors, trying to get your attention amidst a sea of competitive pieces. Some even use artificial stamps to make it look like the envelope was individually addressed by a real human being.
As it turns out, there is one size of envelope that gets opened far more than any other, and it’s the greeting card envelope.
Greeting cards are a different shape from the traditional #10 letter envelope and everybody loves getting cards in the mail. So, sending a greeting card that includes your marketing message is one of the best ways of getting your mailer opened.
Do the math with me. If you send something out to 1000 people but only 5% of the envelopes get opened, your actual audience is only 50 people. But if you send out 100 cards and 75% of them get opened, you’re actually reaching 25 more people with one tenth the cost. Although specific statistics are difficult to get, greeting cards get opened far more than regular envelopes.
There is one category that gets opened even more than greeting cards and that’s greeting cards send near someone’s birthday. People are more likely to open a birthday cards than any other type of mailer. Admittedly, birthdays only come around once each year and repetition requires more than once annual mailers, but a birthday mailer has the greatest potential for getting opened by its recipients.
Birthdays are also a great time to recognize those people on your list who have given you business or referrals. In either case, a birthday card is a perfect place for a gift certificate or some other token of your appreciation. Everybody likes being remembered and receiving birthday cards in the mail. At the very least, your card will be opened and remembered.
The trick behind a campaign like this is determining their birthday. For some professions including medical, insurance and mortgage, birthdays are included in the application process so a birthday campaign is easy to start. For other professions, you’d have to begin a program to accumulate birthdays and that can add another step to an already cluttered schedule. But believe me; sending birthday cards to your clients is one of the best ways of to get your message out.
Developing Quality Marketing Materials On A Budget (part 1)
Posted by: Barbara Duran on: 05/24/2010
Businesses are scaling back on marketing due to our difficult and uncertain economic times. But smart business owners continue to market. They know they can gain market share and strengthen customer loyalty while their competitors are withdrawing into themselves.
The challenge in tough times is to continue marketing effectively, but at a lower cost.
This does not mean simply going down-market. Low-cost materials are only low-cost if they get results. If they don’t work, they are simply a drain on your marketing budget.
Marketing needs to be both low in cost and high in quality.
Also, your marketing strategy should grow out of a written marketing plan. You may feel that you don’t need to produce a formal, written document. And writing can be time-consuming and a real headache. But the process of writing will force you to rethink your marketing in a rigorous and fundamental way.
In this plan, you need to identify who your customers are – their age, gender, occupation, income, education and location.
This will provide you with the opportunity later to target audiences and the type of marketing material most suited to them as well as the best channel for reaching them. All this can save money over a shotgun approach to advertising.
You will put in some time assessing your direct competitors and see how they advertise their products. This exercise can provide some useful ideas about what looks effective and what aspects of a product are being featured. You can use these as examples to improve upon where you can, though be careful you are not actually infringing their intellectual property rights.
Focus On Benefits, Not Features
And really importantly, the plan will specify how the features of your product or service will meet customer wants and needs, that is, define those features as benefits to your customers.
These identified benefits should then become the focus of your marketing material.
What is the difference between a ‘feature’ and a ‘benefit’ and why is it a key concept in marketing?
- Features are the characteristics of your product or service – or your company itself.
- Benefits are what your customers will derive by using those features.
To give an example – a soap company may produce a soap that is very effective at cleaning – that’s a feature. But when it’s promoted as also ‘beautifying’, then that’s a benefit.
You need to market to your strengths. This means analysing where your product features translate into benefits for your customers, where they cater directly to your customer’s wants and needs.
Your marketing materials should not focus on the features of your products and services, but rather what those features can do for your customers.
Be Clear About Your Marketing Objectives
Developing this level of clarity about your products or services will save time and money.
Where you have a better understanding of your product and your market, you are better placed to give clear directions to any marketing professionals you may use, such as advertisers and graphic designers.
And, if you have firm marketing objectives, you will be better placed to evaluate proposed marketing materials or to produce materials yourself where necessary.
Budget Decisions
Finally, when forming a marketing plan, you also need to think strategically about your budget, so that you are not making snap decisions about potentially costly marketing channels and materials.
Form a promotional strategy that outlines which advertising media you can use and how you can ration your budget to most effectively reach your target group. Identify the papers and magazines that have the right readership and charge the appropriate rates for advertising.
For each channel you are considering ask:
- Is the message once off (such as a newspaper ad in one edition), or repeatable for little cost (another bunch of flyers)?
- Does the format (space on a page, time on air) allow you to excite enough interest to prompt people to call for an appointment, send in an order, or request additional information?
- What is the cost in terms of the number of responses it is likely to result in?
- Are the recipients actually your target audience?
Stay tuned for Part 2…
Building a Positive Client Relationship
Posted by: Barbara Duran on: 05/03/2010
Building a positive client relationship is the key to securing a loyal long-term customer base, which is a boon for any kind of business from the sales perspective.
Marketing and advertising strategies that have a temporary effect on sales might increase spot sales of a certain product or service, but in order to keep those sales registering for the future as well, companies need to focus on directed approaches of forming a dedicated client base by using targeted marketing campaigns through the use of postcards and greeting cards.
Businesses should supplement their promotional campaigns with customer loyalty campaigns as well, for the marketing strategies to come into full effect. The customer loyalty campaigns may include adhering to this practice of sending greeting cards . After all, through it you can express how much you remember that client by including some personal information or inquiries about their spouse, kids, family, hobbies, etc.
Businesses can use these emotions to promote a positive client relationship, and can also be a popular medium of publicizing their products and services. Well, for that they do not have to create publicity events, as they can find numerous occasions for sending greeting cards . If you think for a while, you will see that your calendar year is over crowded with occasions as Earth Day, No Smoke Day, Daylight Savings Time, etc, etc. since these occasions differ from the traditional holidays such as Christmas, or New Years Day and bears a special significance with respect to the issues.
Distributing greeting cards endorsing your products allow customers to find out about the same, and you stand to gain potentially new customers who may encounter these greeting cards that you have sent to your existing customers. A very popular and easy method to do this is building personal contacts with them. If they want to introduce their product, they can send greeting cards to the prospective clients, and make a small introduction of their products. They can use this opportunity to convey to their clients about the features, advantages, and usability of their products . The greeting cards can also be used for promotional campaigns when running a special, sale, clearance, open house, or other marketing strategy for bringing clients to your door or clicking on your site.
To conclude, greeting cards provide a picture and tone that attract the receiver’s mind and eyes. This is done by using good colors and pictures. They are generally classy and bear massages that serves the purpose or aim of touching the target audience. It is for this reason that different patterns and format are used that compliment your business to adapt to the taste and mood of the prevailing generation.
About the Author: John Mahoney is a freelance author who writes about various Graphic Designing related subjects. For more information about John visit his website www.techstore.ie.
Corporate Greeting Cards a Must to Grow your Business!
Posted by: Barbara Duran on: 04/15/2010
In the business world, corporate greeting cards play a multi-faceted role.
Their primary role, of course, is to extend the company’s greetings to the recipient. They can be used for announcing business expansion, showing appreciation for long-term relationships or simply to mark a birthday. They are also used as a subtle means of promoting yourself or your business, showing your thanks and getting repeat customers.
In fact, with a little planning, some of these intentions can be combined when you send out a greeting card. Corporate greeting cards are no small issue especially on the monetary side of the company’s budget. Corporate cards are printed for a variety of reasons; birthdays, holidays and congratulatory cards are some of the most common.
Try to avoid printing words in the card so as to give you flexibility in terms of using them. A general holiday card can easily be sent out on New Years if your company wasn’t able to make it in time for Christmas. Birthday greeting cards can also be sent to employees as a means of appreciation as well as good wishes.
Christmas is a major holiday for cards. It’s also a time when money is spent so you want customers to remember you at this time. Use this opportunity to select corporate greeting cards. Use these cards to send a wish to your existing clients. Personalize it with a handwritten thank you note for the business that they have given you.
Send cards that have your logo woven into the design to your prospective clients. Following up on prospective business closures can be a tricky task. Sending a corporate holiday greeting card could work dually for you in terms of requesting feedback on a possible venture as well as extending holiday greetings.
Personalizing business greeting cards is important. Try to take the time out to write a personal message to the recipient. If not, at least sign the card with a real signature. This gives the recipient the feeling that time has been taken out especially for him. In the case where an entire team has been working with a particular client, you could get all of the team members to sign the card. This lends a much more personalized touch. Sending business greeting cards that have addresses handwritten on the envelope can mean a lot to your employees and customers. It shows that the company cares.
There are certain tips you have to keep in mind when you are dealing with corporate greeting cards. The most important is the quality of the card. Using cheap paper does not do any good for your corporate image. Also timeliness in sending out of the cards is vital. Christmas cards should be dispatched soon after Thanksgiving locally. For international clients, the first week of December is ideal. Make sure that you have a generalized theme to your cards. Never zero in on something that may be relevant to only a small section of your clients. If you are too close to the event for which the card is being sent out, don’t do so. Instead, personalize the card for soon after. This lends you much more credibility.
Send out your cards by snail mail and make sure that you have your contact details included in full. This enables correspondence between the recipient and you. It helps boost your business and makes the best use of your cards.
To try out a service for FREE that does all of the above, please contact Barb Duran at barb@easy2sendcards.com.
10 EZ Ways to Keep your Customers Coming Back
Posted by: Barbara Duran on: 04/14/2010
You want customer loyalty in your business. You want repeat business, yes?
How about making your customers into valued friends? Showing concern and empathy for their situation? The more your able to treat your customers as friends, the more business they will want to do with you. You’ll watch your profits soar.
Let’s go through 10 ways you can keep your customers coming back to you, time and time again. And you will no doubt make close, lifelong “friends” in the process.
1. Send Birthday Cards – Do you like to be remembered on your birthday? How about doing something really easy and sending birthday cards to your customers. Could you send a little gift with it? What about a “special offer” coupon? Free tickets to an event.
2. Make “How’s thing’s going” calls regularly – Section out 15 minutes a day to call your customers for no other reason then saying ” Hi ______, I just called to see how things are going?” Have you ever called your customers to do that? Watch your customers appreciate you thinking of them. It makes them feel that you do care. If you want to have more business, do this regularly.
3. Send out small bags of jelly beans or candies - Could you include a bag of jelly beans, with a handwritten note on your next sale, with the note saying, ” I thought you may like these, they are my favorites.” Or a note saying “Here’s something for you to enjoy” Watch their eyes light up.
4. Send unexpected gifts – If you find an article, audiotape, or anything specific customers might be interested in,send it with a note saying ” I thought you’d enjoy this. I just finished reading it and there are some interesting deas here. Also, if you educate your customers they will send you more business.
5. Send Holiday Cards – What about sending a Holiday Card that is different then all the “others” your customers are getting? Make it UNIQUE and PERSONAL and DO NOT promote or ask for business when sending holiday or birthday cards. These should remain sincere and be all about the person you are sending it to, not about you or your business!
6. Send Thank You notes – Send Thank you notes for everything. When they pay their bills on time, everytime they order from you, if they send a referral your way. Be sure and thank them for referring business, coming to see you. Whatever you want more of, reward. It works.
7. Make Thank You calls - You should started making Thank you calls, A variation from the letters. Saying, “Hi ________, Just wanted to say Thank you for referring Mr. Smith to XYZ Co.”
8. Give your customers recognition - Take a photo of your customers while they are in your business and send them a card with their picture in it. How about a photo and a testimonial? They’ll be flattered and your business will increase. People love recognition.
9. Give your customer awards – Yes, you read that right. Have customers of the month. Send them a award certificate or even plaque. Dear _______, Just the other day I was going through my records and I realized that you are one of the top (10,20,50,) customers. We really appreciate your business. That’s why I want to send you this “Top Customer Certificate” that is enclosed. XYZ Company looks forward to seeing you soon.
10. Hold seminars, breakfasts, lunches. If you want to give recognition to your customers and stay in touch, have monthly or quarterly functions for your customers. Have a speaker and an interesting topic. Dear _______, I would like to invite you to our “Special Customers” lunch. It will be held at ______ on ______. It’s FREE It’s our way of saying Thank you. etc…
Do not under-estimate the power of showing gratitude and appreciation for your customers. Treat them like GOLD and it will result in more GREEN for your business!
If you are looking for an easy and affordable way to send out cards & gifts to your clients and customers, Easy 2 Send Cards is a time saving, cost effective way to do this. Contact me for more info on this awesome customer-appreciation system!
