Posted by: Barbara Duran on: 06/29/2010
Are you happy when it’s your birthday? Why do we celebrate Birthdays and why is it so important to us? Birthdays are celebrated everyday and everywhere. From China to North America, birthdays are milestones that are celebrated in everyone’s life. While the festivities are different, the events and reasons to celebrate them are the same across [...]
Posted by: Barbara Duran on: 06/22/2010
When was the last time you received a hand addressed envelope? Whether you receive a hand addressed envelope, a handwritten card or a letter with handwriting inside, genuine handwriting is a rare and precious find in most mail boxes, which makes it a wildly effective marketing tool. There is a lot of marketing noise out [...]
Posted by: Barbara Duran on: 06/06/2010
Marketing a small business is not limited to newspaper ads, TV and radio commercials or yellow pages anymore. You now have various options that you wouldn’t have thought possible several years ago. Using greeting cards to market a business is common nowadays. These printed cards are proven effective in securing business relationship as well as generate sales. [...]
Posted by: Barbara Duran on: 06/01/2010
Have A Materials Strategy Now you have done all the homework it’s time to consider which advertising channel, or medium, is best for your type of business or for the particular promotion you have in mind. For example, classified ads fuel some businesses while others use flyer distribution effectively. For restaurants, local newspaper ads are [...]